Poole wanted this theater to be the number one theater in town apparently. Upon the theater’s inception, he advertised all kinds of pictures, even boasting about “talkies” that would be shown there. The theater was expensive and grand on every scale, with a soaring rotunda, enormous chandeliers, fourteen different curtains and draperies, a Wurlitzer organ, even a mini hotel inside the theater to host traveling vaudeville troupes (1).
Something that’s interesting about this theater’s promotion when it originally opened was that it had a roughly 10-page special section called "Poole's Pelican Theatre Edition" in both the Evening Herald and Klamath News. The content was exactly the same, including the headline at the top of the page. The article congratulated the owner H.W. Poole for finally opening the theater, which had been in the works for some time. Whether or not Poole paid for this, or was just a favor from the papers is unknown.
The theater was advertised as an astounding achievement for Poole. Articles boasted about how high class the theater would be, being a “Class A building.” It advertised itself being the top of the line, with quality heating, equipment, etc.
The last performance at the Pelican was a showcase of barbershop quartets in April 1959. The Pelican theater was razed to make way for a parking lot in 1961.