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Display Name
Brendan McMahon
bmcmaho2
Apr
14
2022

Announcement of Permanent Changes in Price at The Castle Theater Eugene Oregon, 1923

Display Name
Brendan McMahon
bmcmaho2
14 Apr 2022
In this piece of media, we see a local advertisement for the permanent change in price for the Castle Theater in Eugene Oregon. In the ad, we can read how in 1923, the Castle Theater put in place a flat price for matinee and evening shows at the theater, as well as the select features currently showing at the theaters such as "Kick In", James Oliver Curwood's "Jan of the Big Snows", and upcoming "The Voice from a Minaret". As we can see in the poster, the Castle Theater in Eugene Oregon would be showing one primary show every day, extra showings of the leaving film early in the week, and premiering a new special the rest of the week, leaving Sunday open. Using the U.S. Bureau of Labor Statistic's CPI inflation calculator, we can estimate that the price range of this theater of around $5 for the evening shows and $3.50 for matinee shows. For price range at that time, Castle Theater was aimed more at the middle class or upper working class as their main audience, where disenfranchised people would often go see nickelodeons as cheaper solutions, however, the matinee option does offer a more economical price for families looking to have a fun time at a lower price. The price range for this theater makes sense for the time since Eugene was a popular, growing city at the time and had a relatively good location for a theater. With the price range of the theater, I would assume that during this time period there was a sufficient middle to upper class families to have a one of these kinds of theaters and have it become a sustainable business in the area. Oregon Daily Emerald. (Eugene, Or.) 1920-2012, February 02, 1923, Page 4, Image 4 « Historic Oregon Newspapers. https://oregonnews.uoregon.edu/lccn/2004260239/1923-02-02/ed-1/seq-4/. Accessed 14 Apr. 2022.
Display Name
Zach Jones
zjones
Apr
14
2022

Race, Vaudeville, and the Hood River Electric

Display Name
Zach Jones
zjones
14 Apr 2022

Racist theater goers rejoiced as Walter Shay and Vern Whitcomb's Hood River based Electric Theater played host to the St. Mark's guild backed Society Vaudeville through their timeless performance of racist entertainment! 

Display Name
Parker Morgan
pmorgan3
Apr
14
2022

Follow the crowd to the Star Theatre!

Display Name
Parker Morgan
pmorgan3
14 Apr 2022

While conducting research on the Star Theatre in Burns Oregon, I have been challenged with the facts that Burns is a very small city, and along with that there were multiple operating theaters in Oregon that were names “Star” at the time, there were other in Astoria, Bend, Medford and many more across the State at the time. However using the historic Oregon Newspapers collection I was able to find an advertise

Display Name
Reese Patanjo
rpatanjo
Apr
14
2022

Who is Dave Williams?

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Reese Patanjo
rpatanjo
14 Apr 2022

The Oregon theater during its time of operation (1913-1921) was a true hotspot for the people of Pendelton to see a show or a moving picture, of all genres. There is evidence of many different genres from romance to musical. Yet, of all of the advertisements, “Ole The Swede” starring Dave Williams was the one that caught and held my attention.

Display Name
Charlie Winn
cwinn
Apr
14
2022

The Majestic Theater and the Development of Ontario, OR

Display Name
Charlie Winn
cwinn
14 Apr 2022

I began my research by using the Historic Oregon Newspaper database with the keywords "majestic" and "theater" in the location of Ontario, Oregon in order to find results limited to theaters with this title, but was met with only few results. I refined the search by changing the spelling of "theater" to "theatre," and found that this was a successful refinement as my search yielded over 100 results instead of only 4 results from my previous search.

Display Name
Nicholas Mundorff
nmundorf
Apr
14
2022

Beginning Research on the Orpheum Theater

Display Name
Nicholas Mundorff
nmundorf
14 Apr 2022

When I first began my research, I realized that it was a little harder than I expected. The theater I initially chose was not very big and did not last long, only being open for a year in a small town. This made it difficult to find any information about it, so I decided to switch to a different theater. I ended up on the Orpheum Theater located in Pendleton, Oregon, and open for seven years, from 1908 to 1915. The Orpheum was run by Dr. Harry A. Medernach, who had taken it over after the death of his father sometime in 1909 or after, and who eventually sold the theater in 1916.

Display Name
Weston Tengan
wtengan
Apr
14
2022

Blog Post #1

Display Name
Weston Tengan
wtengan
14 Apr 2022

The Star Theater was located in Roseburg and was in operation for a little over two years from 1908-to 1910.  The first image is from The Evening News and was published in 1910, it contains an article about the buying of a vacant lot that was adjacent to the star theater among other establishments like offices and grocery stores.  The business that bought the vacant lot paid $25,000 for that portion and in today's money that is $756,000.  This image seemed to be in the interest of the person who bought the vacant bought and their theater name was mentioned as almost “free pre

Display Name
Abby Lewis
alewis15
Apr
14
2022

Dynamic Theater Branding at the Lyric Theater

Display Name
Abby Lewis
alewis15
14 Apr 2022

In my initial research about the Lyric Theater in Prineville, Oregon, I have found that its conception was very complicated. The history behind the theater in its first few years of operation is a bit confusing to follow, and sometimes dates seem to contradict each other. This confusion is exacerbated by the fact that the theater changed names and locations several times before settling on “The Lyric”.

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Payton Schiffer
pschiffe
Apr
14
2022

Black Face Comedians at The Electric Theatre

Display Name
Payton Schiffer
pschiffe
14 Apr 2022

The Electric is a theatre in Albany, Oregon. It played various genres of films to appeal to all age groups for its intended audience from Cinderella for the ladies and children to the tramp and the bulldog. It had gone through various different managements, proprietors, and re-openings until its 'rebranding' in February 1911 where it was then called The Cassino by the new owners Messrs, Al. G. Perry, and I. G.

Display Name
Javier Fregoso-Duenas
jfregoso
Apr
14
2022

Wexford Theater Research

Display Name
Javier Fregoso-Duenas
jfregoso
14 Apr 2022

I began this research process and I was lucky enough to quickly find an advertisement for the Wexford Theater in Salem, Oregon. This advertisement was found in the "Theatrical and Amusements" section of the Statesman Journal paper which was at the time called Daily Oregon Statesman. More specifically I found it located in this section where editors write about "newsy gossip of the photo plays" as well as concerts and theaters. On April 18th of 1913, the Wexford was mentioned two separate times on this page demonstrating its high level of popularity with the people of Salem.

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About This Project

What is the Oregon Theater Project?

The Oregon Theater Project provides a historical sketch of movie theaters in Oregon from the beginning of cinema at the end of the 19th century through the "silent era" (1896-1930). The website aims to document the history of moviegoing in Oregon–why people went to the movies, where people watched them, and what people thought about them. Movie theaters were often a vital part of the social and economic life within communities, and movies were available in towns of all sizes throughout Oregon.

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