Reopening the Pacific Theatre, December 1920

In 1920, the theater later known as the Beaver Theatre briefly operated under the name Pacific Theatre during a period of expansion and renovation. Two newspaper articles from September and December 1920 show how the theater's owner, N. G. Freeman, presented the theater not only as a place for entertainment but also as a symbol of Beaverton’s growth and modernization.

A September 3, 1920, article announced Freeman’s plans to build a “modern dance hall and motion picture theatre” along Pacific Highway. The article emphasized that the structure would contain more than 3,000 square feet of hardwood flooring and would use local labor and materials whenever possible. Freeman also chose a highly visible location near the highway so the building would attract attention and advertise Beaverton to travelers passing through town. The theater was designed as both an entertainment venue and a public statement about the town’s future development.

By December 24, 1920, the Pacific Theatre was preparing to reopen after additional improvements. Freeman advertised a seating capacity of around 200 people, plans for expanded seating, upgraded decorations, and improved projection equipment. He promised “good music” and quality films several nights each week, showing how early theaters relied on both architecture and atmosphere to attract audiences. Together, these articles reveal that the Pacific Theatre represented more than a simple movie house. Its construction reflected Beaverton’s efforts to create modern public spaces and establish itself as a growing community in the early twentieth century.